Burberry is a British brand with a lot of heritage that can be used in every single collection and drop they do. In this case, Riccardo Tisci, as creative director of the firm, is doing an incredible job at curating ideas from that immense archive and mix it with current social issues. Since 2018 he has been experimenting in the way he incorporate his roots and influences to a huge brand like Burberry, without scaring away any major client. At first, he treated every collection as a way to express the current climate of Britain with all the heritage of the brand. Lately, he is using his own influences into the pieces he creates and he discovered that there is no wrong at that, due to the iconicity of its elements that still intact.
The Burberry FW22 show was a spectacle where all was major and the London’s Central Hall Westminster was the set for this incredible presentation where menswear and womenswear were presented. Ricccardo Tisci explain that he felt comfortable expressing new and interesting ideas that come from his imaginary through the lenses of Burberry in this collection. For the campaign, with his reinterpretation of the Burberry’s Equestrian Knight Design and the help of the Compton Cowboys (which is a association that the brand helps monetary) he created a short-film directed by Inez and Vinoodh, in which styling was in charge of Lotta Volkova. Riccardo Tisci is another time showing his maestring in fusing the past with the present trends with an old vibe to it.