Loewe as a fashion brand has been one of the hottest for a long time now. The incredible world of surrealism and magic that Jonathan Andersson created through his collections as the creative director made them to stand out in a industry focused on selling more than anything. In this environment was when the Loewe Perfumes team stepped it up with the release of the Botanical Rainbow campaign that promoted all the new bottled fragrances of the brand, in which the photographer was the world-known Tyler Mitchell. It was a celebration of individuality, emotion and craft. After this movement, this part of the brand just went up. Now they are expanding their range of candles with an aesthetic, in the minimal side, packaging and very interesting scents.
The Cucumber Candle by Loewe Perfumes is an ode to a very special scent for one of the ambassadors of the brand Leo Wu, a Chinese actor. A very intense experience is what you received when you burn the candle with an aquatic and fresh vibe to it. The juicy cucumber just pick out from the garden is what they want you to experience. Each candle is unique due to the craftsmanship behind their realization in Spain. A glazed terracotta dream is what the packaging is made of, taking the minimal experience that the brand wants to transmit with their products into a whole new level. A summer essential for sure.
Alvaro Ramos
