Silvia Venturini Fendi has delivered a collection firmly masculine gender wise, but she always has some pieces that break the norm. In this Milan Fashion Week, she has presented a lot of wearable pieces but with a fresh style for the brand, being the mid 90’s in California the main inspiration for it. A lot of American workwear/skatewear aesthetic in a presentation that want us to dream of the vacation that we finally deserve after all this chaotic time that was the pandemic. The designer is looking to set trends with every show without losing the DNA that the brand has, reformulated into the modern view of things.
Fendi for this season wants to prepare us to spend the summer holidays with a range of comfortable and stylish clothing. But all of this infused by a natural vibe, due to the use of a warm color palette and loose fabrics that balance simplicity and functionality. Also, being at home all this time made us incapable of differentiate free time and work, for that reason Silvia is giving us the freedom to play with the pieces and give us an ageless sense while rediscovering the luxury of free time.
In Fendi SS23 Menswear, we can see how the use of prints can affect the feeling of a piece, in some cases the denim is just a print and not the material itself while the warm prints are inspired by the climate record. The artesanal heritage of the maison is represented this time by an elevation of the staples in a classic man’s wardrobe. This craftsmanship reflects the feeling of nature that the designer wanted to express. It also explore different contrasts and juxtapositions in which the excellent silhouettes, cuts and textures are demonstrated in an experty and novelty way.
In conclusion, the ode to nature that Fendi want us to feel is represented by all the contrast we see in the collection inspired by the world itself. Recontextualized or deconstructed pieces are presented showing some parts of models’ body. Hedonism is a big concept behind the show, because is the representation of human pleasures such as holidays. All of this was also exemplified by its celebrity wearers, who are thirsty for looks to enjoy the summer season with family and friends (or alone even).