The young and informal line of Versace has presented a campaign that goes hard on nostalgia. It has the essential codes of Versace Jeans Couture all the way in: denim, Baroque prints and wash out colors.
The sensation that we talked about earlier serves as an emotional backdrop to the entire campaign. Photograph by Osma Harvilahti, it takes inspiration from the aesthetic of movies from the 90s and that nostalgic vibe is impregnated in all the pieces.
In the menswear part of the collection, we can see relaxed fits and wardrobe staples for streetwear fans. Apart from the garments, the cast selected is more than suitable for the theme of the campaign. It represents the intensity, purity and uncontrolled feelings of young adulthood. The experimentation and different possibilities that come in this ages are represented in the photos.
Alvaro Ramos