After a great growth of the American artist Taylor Swift, the interpreter of “Shake It off” has premiered 2023 with a big announcement: her latest album.
Fans of the artist have been waiting for months for the release of the song and its video, since the end of October saw the release of her song “Bejeweled“, as they were sure that the next release would be “Lavender Haze“.
It wasn’t until a day before the premiere that the artist announced through a message posted on her social media that “We meet at midnight…. For the premiere of the Lavender Haze video”.
Thus, the video was posted on Youtube 24 hours after a new publication accompanied by an image of the video and a “I hope you like it”.
With this, the artist has already achieved billions of views on Youtube and has become a trend.